Victory Loans and War Savings

A pamphlet advertising War Savings Certificates, a program in which civilians purchased stamps and could redeem them after the war for a higher value.

Patterned after a successful American number, this song "brings patriotism down to brass tacks and shows, in a simple and compelling way, how every Canadian can play his part."

During the Second World War, the federal government hope to run the war on a pay-as-you-go basis - with funding provided by Canadians themselves, using instruments such as War Savings Certificates.

The Victory Loan drive was a staple in wartime Canada, as were the receipts given to people who pledged support.