Victory Loans and War Savings

Fund-raising advertisements often used images of children to encourage their parents to donate generously.

This card was designed to be placed in a home or business window, to indicate that the owner had supported the Victory Loan campaign.

This little card from an insurance company was intended to remind Canadians to support the war effort at Christmas, by buying War Savings Certificates.

Like countless Canadians, Annette Waterman of St Thomas, Ontario, invested heavily in Canada's war effort by purchasing War Savings Certificates and Victory Bonds.

The patriotic cover art provided an introduction to a parable, originally published in 1938, on the value of thrift in an emergency.

"Within your heart there lives an heroic spirit," begins this pamphlet which shows how those who cannot fight should buy Victory Bonds.

Every imaginable device, such as this ink blotter, was used to promote the sale of Victory Bonds during the Second World War.

This Christmas card, produced by the federal government during the Second World War, was intended to make it easy for Canadians to support the war effort through War Savings Stamps.

This ink blotter was distributed during one of the Victory Loan campaigns of the Second World War.

‘Pull Together Canada’ was a musical review written and performed in support of Victory Loan campaigns during the Second World War.